Wednesday, September 7, 2011

DxO Labs releases FilmPack3 film simulation software

DxO has released FilmPack 3, the third version of its sliver halide simulation processing software. The latest version, announced in June, now includes the ability to mimic up to 60 famous black and white, and color films, based on calibration from professional prints, giving what the company claims is the most precise film simulation on the market. Version 3 adds new film looks and color filters. It also brings a greater degree of control, including HSL sliders, a channel mixer for optimizing Black and White conversions and, at customer request, the ability to add vignetting. The software is available in two versions, 'Essentials' and 'Expert,' which offer different levels of function, with introductory pricing starting at $49/€49/£49 for the Essentials version.

Press Release:

DxO FilmPack 3 Brings Classic Film Looks Back to Digital Photos

September 6, 2011 – DxO Labs today announces the immediate availability of DxO FilmPack 3 at a special launch price starting at $49, until September 30.

DxO FilmPack 3 allows photographers from beginners to experts to authentically recreate the magic of dozens of black & white or color film stocks on their digital images in one click, offering limitless creative options.

Legendary black & white film photographer Sebastio Salgado, who recently migrated from silver halide to digital, said, "DxO FilmPack has become a must-have step in my photographic workflow to render the unique Kodak Tri-X® grain on my large-format prints."

Building on its unique 10 years of recognized expertise in characterizing digital and film-based photographic systems, DxO Labs has worked with world class film processing facilities, Picto in Paris and Duggal in New York, to develop a unique film profiling process that ensures the most precise film simulation available on the market today. Users can easily give their images the appealing grain, color, saturation and contrast of famous film stocks, recalling the deep history of photography and rich legacy of each film look.

"Our thorough approach to accurately characterizing the unique rendering of each film allows DxO FilmPack 3 users to faithfully apply the visual signature of many iconic silver halide films, some of which are not available anymore, such as Kodachrome®," said Jerome Meniere, CEO of DxO Labs. "We put a strong focus on authenticity for all DxO FilmPack 3 renderings, developing our software in partnership with expert photographers having extensive knowledge of both film and digital photography, to ensure unrivaled film fidelity."

In addition to 10 new film looks and 10 new color filters, DxO FilmPack 3 also features new tools that provide photographers with full control of their images:

DxO FilmPack 3's interface has been completely revamped. Photographers can now easily choose among the numerous built-in film looks thanks to the user-friendly filmstrip. This means that beginners can obtain good results with a single click, whereas experts will take advantage of all the advanced functionalities to fine-tune their pictures. The batch mode allows users to process hundreds of images at once for unparalleled productivity.

For optimal flexibility, each DxO FilmPack 3 license includes the standalone application as well as plugins for Adobe® Photoshop® CS4/CS5, Adobe® Lightroom® 3, Apple® Aperture® 3, and DxO Optics Pro 6. In addition, DxO FilmPack 3 can be used as a Smart Filter in Adobe® Photoshop®. All can be simultaneously installed on two computers.

Compatible with Mac and Windows, DxO FilmPack 3 is available in two editions, Essential and Expert, which differ in terms of available film renderings and features.

A free 31-day trial version of DxO FilmPack 3 is available on DxO Labs' website, and allows testing its functionalities on your own pictures ( http://www.dxo.com/intl/photo/free_trial_version ).

DxO FilmPack 3 is available immediately from the DxO Labs e-store (www.dxo.com ) and from popular photo stores at a special introductory discount of up to 30%:

USD:

• DxO FilmPack 3 Essential Edition: $49 instead of $79

• DxO FilmPack 3 Expert Edition: $99 instead of $129

• DxO FilmPack 3 Expert Upgrade from DxO FilmPack 1 or 2: $39 instead of $49

EUR:

• DxO FilmPack 3 Essential Edition: €49 instead of €79

• DxO FilmPack 3 Expert Edition: €99 instead of €129

• DxO FilmPack 3 Expert Upgrade from DxO FilmPack 1 or 2: €39 instead of €49 (Suggested retail prices, including VAT)

GBP:

• DxO FilmPack 3 Essential Edition: £49, instead of £69

• DxO FilmPack 3 Expert Edition: £79, instead of £99

• DxO FilmPack 3 Expert Upgrade from DxO FilmPack 1 or 2: £29 instead of £39 (Suggested retail prices, including VAT)

Source: http://www.dpreview.com

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